Can your customers actually find you?
Your website might look great. But is it helping people discover your business?
Framework offers a complimentary Online Presence Assessment to help businesses understand how effectively they present themselves online, how discoverable their services may be, and where opportunities for improvement exist.
Having a website doesn’t mean people can find it.
Customers often search for what a company does and where it works, not for its name. Someone looking for a concrete contractor, an electrician or a renovation company in their city may never type your business name at all.
Whether your business is easy to find, easy to understand and easy to trust in that moment depends on more than how the website looks. How the site is structured, whether your services are described in plain language, how clearly you say where you work, how complete and consistent your public business profiles are, and the credibility signals you show — projects, testimonials, qualifications — can all play a part.
This matters for construction companies, contractors and trades, whose customers often search by service and location. It applies just as much to any other service-based business.
- AWebsite structure
- BReadable service descriptions
- CLocation information
- DBusiness profiles
- ECredibility signals
We look at more than just your website.
Website Quality & Structure
Review of professional presentation, navigation, mobile usability and overall website experience.
Search Readiness & Discoverability
Review of how clearly the website communicates its services and locations, alongside preliminary public search observations.
Business Credibility & Portfolio
Review of project experience, testimonials, qualifications and how effectively the business demonstrates expertise.
Customer Inquiry Experience
Review of how easily prospective customers can find information and contact the company.
Public Online Presence
Review of relevant business listings, directories, public profiles and consistency of business information.
A clearer picture of where your business stands.
Every applicant receives a personalized Framework Online Presence Assessment as a PDF, prepared for their business. The report may include:
- An overall Framework Online Presence Score
- Five assessment category scores
- Website strengths and weaknesses
- Preliminary search discoverability findings
- Relevant competitor comparisons
- Five prioritized recommendations
- A suggested 90-day improvement roadmap
The Framework Online Presence Score is Framework’s own evaluation of publicly observable online presence. It is not an official Google ranking, and it is not a guarantee or prediction of search performance, traffic or business results.
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- Days 1–30
- Days 31–60
- Days 61–90
Three steps. No obligation.
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Tell us about your business.
Complete a short form with your company details, website and service area.
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02
We review your online presence.
Framework independently researches your business, website and relevant competitors using publicly available information.
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Receive your personalized assessment.
We prepare and email your report, outlining what is working and where improvements may be possible.
Each assessment is prepared by our team for your business. It is not an instant, automated report.
Find out how your business shows up online.
Tell us a little about your business and we’ll take it from there.
Complimentary. No obligation. Prepared specifically for your business.
Your request is in.
Thank you for requesting your Framework Online Presence Assessment. We’ve received your information and will be in touch.
Back to the Framework homepageA straightforward review, with no strings attached.
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Personalized research
Your assessment is built around your business, your website and your market.
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Practical recommendations
Clear, prioritized next steps you can act on, with or without Framework.
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No obligation
You are never required to purchase Framework services.
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No account access needed
The preliminary assessment doesn’t require access to any of your private analytics accounts.